Perfecting Motion @ ZOW 2012


The thousands of international visitors to ZOW 2012 at Bad Salzuflen in Germany saw some fascinating and exciting products on the Blum stand that point the way to the future. While some had had a flavour of these innovations in 2011 the exhibiting of them at this all-important event in the heart of Germany’s furniture manufacturing region created positive reaction and endorsed Blum’s vision and direction.

“Perfecting Motion” was at the centre of many of the products while new streamlined design aesthetics and design flexibility were also strongly apparent.

Included in these were the exciting new Movento runner system for wooden drawers, the peerless Clip top Blumotion range of hinges with integrated soft close and the fascinating Servo-Drive electric mechanism for the automatic opening of base unit drawers and pull-outs as well as automatic opening and closing for the overhead Aventos lift systems.

Movento Synchro Cutaway

Movento Synchro

As well as these state-of-the-art products, Blum demonstrated new systems for storage and maximum space usage with new internal dividing and organisational systems within the Orga-Line range.

Being all about how the interior of the cabinet should be used and function, Blum have also taken the lead in taking cutting edge design into the inside of the furniture with their unique Intivo concept of drawer side inserts as well as frontal inserts for pull-outs. Blum supply a number of glass pattered sides, or the manufacturer can fit their own personalised inserts.

Focusing on Movento, this superlative runner system for wooden drawers offers a new smoother synchronised runner system for superb flow and movement under loads of 40 or even 60kg. It is also designed with fast and simple 4-way adjustment that allows for perfect alignment in different planes and beautiful looking furniture in both domestic and commercial environments.

Movento Synchro Adjust

Movento Synchro Adjust

Movento Synchro Cog

Movento Synchro Cog

The Blum Clip top Blumotion series of hinges is a marvel of engineering with the soft close mechanism housed within the hinge boss and this can be de-activated on any hinge by the movement of a small lever in the instance of very light, small doors being used.

The Blum exhibits at ZOW were all about offering visitors a vision of how they can improve their products through innovation which, in turn, offers them added value, better margins and the opportunity to expand into new market areas.

Blum products are found in all good kitchens. For more information on Blum please visit Find your nearest retailer here

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